LeadSquared Reviews

LeadSquared is utilized to capture leads and call on the data for lead to form conversion. When a prospective candidate searches for courses at one of the Amity University campuses on the website, they are required to fill an inquiry form available on the website. This information is captured in real-time in LeadSquared and distributed to available agents via distribution automation for calling purposes. After nurturing and re-nurturing mechanisms performed by automation on LeadSquared, leads are nurtured and pushed to fill the application form for their interested program at Amity University. Lead to form conversion is counted when a lead applies for a program by filling out the application form. Various combinations of automations are used to nurture leads, and the transition from form conversion to fee conversion is also handled by LeadSquared, with the team also calling manually on the data. Leads are nurtured through automations and WhatsApp messages, along with emailers regarding placements and student achievements at Amity University to create interest and build brand awareness, targeting students who are keen to pursue admission at Amity University campuses. The next use case follows the targeting of leads from form conversion to fee conversion, which is counted as final admission.

LeadSquared is easy to use from the client's perspective, and automations are straightforward to build. If you follow the mechanism and are clear about end goals, you can easily create automations. It is cost-effective for the organization and provides a wide range of features including integrations with various vendors offering communication platforms such as Gupshup and LimeChat. Creating automation setups is simple, and the follow-up procedure for leads is easy to implement with timely task reminders for prospective leads.

LeadSquared has positively impacted the organization in that data is called on a real-time basis. The average turnaround time is now approximately 12 to 14 hours, enabling the first call on a lead to be made promptly, and there is no data leakage as every lead is addressed appropriately. Leads are nurtured rigorously through LeadSquared based on defined lead stages, with automation created to easily follow up with leads. When a lead is unreachable, a different set of automations and communications are sent. If they are in an opportunity state and ready for conversion, a different type of conversation is sent to prospective candidates. This process has increased the ROI rate for lead to form conversion. For fee collection, connectivity issues were a major challenge when calling candidates one-on-one; however, through automations, this goal is achieved. Although connectivity remains an issue with prospective candidates, the target audience is easier to reach through various WhatsApp, SMS, text, and emailer messages. LeadSquared provides a bot facility that sends leads in real-time, which are considered hot leads because students directly land on the website to search for programs at Amity University, leading to high conversion chances. LeadSquared provides an overall platform that significantly helps reach candidates through phone calls and follow up with them, thereby raising ROI for customers.

LeadSquared can be improved on various parameters. The platform should onboard various other vendors, such as a voice bot, which is a crucial requirement in the current market. LeadSquared is currently in the development phase of a voice bot, which is essential for connecting with prospective leads in a short duration. Improving the Converse feature, which is currently complex, will impact costing; however, if Converse is implemented, there would be no need to associate with other life or chatbots. Converse would suffice the requirement for voice and chatbots, and the voice AI could also replace the voice bot currently sought in the market.

Regarding reporting, it has become easier with the new UI platform, but the reporting section can still be improved by providing an easier view for the analytics section. The current setup is slightly complex for a normal sales user to access and understand reports pulled from LeadSquared. The analytics section needs improvement, and there are filters that also require work. Triggering the number of leads that have not been connected after multiple dialing attempts requires multiple combinations through advanced filter options to pull out that data, which is complex for sales users. Certain tabs based on customer requirements and customization should become more accessible for the calling team to help them achieve connected call goals.

I have been using LeadSquared for more than five years.

LeadSquared is stable, and there are currently no thoughts of replacing it with any other service provider.

LeadSquared's scalability is high. Plans are in place to move to the application portal and consider other services such as voice bot or chatbot available on LeadSquared, reducing the headache and costs of integration involved when using services provided by the main service provider itself.

Customer support is good, with support received within a few hours, and it is easy to reach the team over a call if needed.

Previously, no CRM was used; it was all manual calling and manual data setup with no engagement metrics. There were no services to engage with candidates or leads through SMS, WhatsApp, or emailers. Reliance was placed on one-on-one emails or SMS sent manually, and everything was maintained on Excel or Google Sheets.

The pricing and setup cost were challenging to negotiate; LeadSquared provided high pricing but this was managed through negotiation. However, the basic problem with LeadSquared is that they tend to project pricing on the higher side and want to compensate by getting clients to take additional services that are required.

Return on investment has been seen. Specific data cannot be shared, but the cost to lead conversion cost has improved due to the ability to reach out to leads in a timely manner. In previous years, lead cost was increasing because of lower conversion rates, requiring more leads to be acquired to achieve targets. Connectivity was the main issue observed in the EdTech industry, but with LeadSquared implementation and the reach it allows through automations, click-to-call, and other built-in features, connectivity rate with leads has increased, leading to higher conversion rates for lead to form.

The pricing and setup cost were challenging to negotiate; LeadSquared provided high pricing but this was managed through negotiation. However, the basic problem with LeadSquared is that they tend to project pricing on the higher side and want to compensate by getting clients to take additional services that are required.

Before choosing LeadSquared, Merito and Salesforce were evaluated.

LeadSquared is deployed in the organization on a private cloud using Amity's own cloud as the cloud provider. The data is stored on the private cloud, which is Amity's cloud, and LeadSquared was purchased as a third-party solution to provide CRM services. The organization directly approached LeadSquared to provide CRM facilities to Amity University. There is a wide scope for improvement in LeadSquared to meet customer requirements and become market leaders in CRM cloud-based support for the EdTech industry. LeadSquared has only recently started with the EdTech industry, so improvements are needed according to EdTech industry requirements. With the implementation of new education policies and changes within the Indian education system, updates are particularly needed regarding the application portal. The current setup is being improved by opting for the application portal, ensuring the end-to-end journey remains intact with LeadSquared from lead to form to fees, all synchronized on the platform. LeadSquared is definitely recommended to others because it is economical compared to other CRM platforms reviewed during onboarding. Tremendous improvements have been seen in the platform from both client and product perspectives, along with enhanced user-friendliness. The customer support provided is easily accessible, which is crucial in the EdTech industry, especially during system collapses due to integration failures, requiring immediate support from vendors. This review has been rated an 8 out of 10.

My main use case for LeadSquared is for CRM purposes; it's a CRM tool that I use for the lead journey and also for the dashboard.

Whenever I get a lead from any source, I import all the leads into LeadSquared, and then whatever the task lead is there, I assign it to my salesperson. The salesperson basically calls the lead, and then the activities go along as a CRM; that person is doing. Suppose they close the deal, they have to update the status and everything they have, so everything is managed in a very structured way.

The best features LeadSquared offers include the lead activity; the activities we are doing such as sales CRM and the dashboard stand out most for me. I would say this is a good one.

The dashboard feature provides valuable insights; whenever any salesperson is calling any lead, they understand in a better way. We see how many times they call, the talk time, and the exact duration they have spoken. We can recognize if they have updated the notes or not, what needs to be done, and if it's a hot, warm, or cold lead. So this information is clearly visible in the dashboard.

This dashboard feature is essential because we can create reports; we can pull reports that are also good and can be shared with the team. It may seem small, but it's effective for me.

LeadSquared has positively impacted my organization; my company has been using LeadSquared for quite a long time, but I just started using it about one and a half years ago. It is good and definitely gives me positive results. Earlier, we used to do CRM with Google Sheets, but now we integrate LeadSquared, and it is really good. We can understand what the lead stages are and which leads we need to call, all in one place. I really appreciate LeadSquared.

LeadSquared has areas for improvement; it has good features, but we could work more on the automation part, such as building workflows. I think we have workflows, but they are lacking compared to platforms such as GHL and others. If we could create a more robust workflow, that could be beneficial.

I have been working in my current field for more than a year.

LeadSquared is stable overall, but I have faced downtime a couple of times, usually during rain or similar events, lasting for two to three minutes. Other than that, it's good, and I have not encountered reliability issues.

Scalability is excellent; for businesses with a sales team wanting a full sales solution, I highly recommend LeadSquared.

Customer support for LeadSquared is responsive and helpful; I have found them to be quite satisfactory.

I previously used Google Sheets only, not any other product.

I can speak a lot about the return on investment; earlier with Google Sheets, we couldn't measure productivity. Now that we're using LeadSquared, we can measure the activities of the salesperson and their talk time. Based on talk time, we mark attendance, and productivity has significantly increased. The conversion rates, too, are better; they used to be lower, but they are now up by 30 to 35%. This monitoring has been crucial for us.

My experience with pricing, setup cost, and licensing was smooth; one person connected with me and handled everything. He is a business development consultant from LeadSquared, and he responded quickly, onboarding us as per our requirements. The pricing was good; we negotiated, and since we are a small business, he understood our needs and provided good pricing.

Before choosing LeadSquared, I explored other platforms such as GoHighLevel and Zoho, but I appreciated the activity capturing features in LeadSquared the most, such as measuring talk time and salesperson activity, which led me to decide to move to LeadSquared.

I'm focused on the dashboard; so whatever the salesperson is calling and they are working on the leads, we can understand in a better way. It's really good, and we can understand properly, such as if the salesperson is calling or not calling, and what is the activity of the lead, if they are moving that particular stage to another stage or not. All these things we can understand in the dashboard, which is good for the manager and good for the salesperson too. So I would say it optimizes the work.

Since switching from Google Sheets to LeadSquared, I have seen significant outcomes; while using Google Sheets, we didn't get insight into what the productivity was. Once we moved to LeadSquared, we have visibility. We understand which salesperson has how many leads and what the conversion rate is. We can measure all these things in LeadSquared, and this improved our decision-making. The conversion rate increased by about 30 to 35% after moving to LeadSquared.

LeadSquared is deployed in my organization on a public cloud, and we use AWS as the cloud provider. We did not purchase LeadSquared through the AWS marketplace; we got some referrals from someone who called and suggested it to us, and based on that, we made the purchase.

My main use case for LeadSquared involved having multiple projects ongoing. Since I worked in the growth part of it, I used LeadSquared for creating and sharing landing pages, which is the website use case. I relied on it for lead generation, assigning leads to the sales team, monitoring email campaigns, and automating WhatsApp responses using menus and CTAs, designing the flow, scheduling calls, and for email campaigns and lead churning. I also set up automation for win-back campaigns to engage users in the main CRM.

LeadSquared has positively impacted my organization by facilitating smooth communication and lead management, for which I am very grateful.

I have seen specific outcomes improve because of LeadSquared, including a noticeable response time and enhanced customer engagement. Instead of solely relying on conversions, which depend on the product itself, LeadSquared helped me engage with customers more effectively. The tool acts as a point of sales system, which significantly reduces the workload on the sales team by organizing leads efficiently.

I found the automations in LeadSquared to be really useful and the most valuable part of the tool. Once I create a segment or label of contacts, I can use the automation for that label, which significantly reduces my workload.

The simplicity of LeadSquared helps me in my day-to-day work by making tasks faster and reducing errors. With a minimalistic and clean design, I do not have to invest more time trying to figure out how to use the product. It is very evident and descriptive, allowing me to proceed quickly without spending a lot of time on understanding it. This saves time as I can identify label creations and use the sources, classifications, sorting, and filtering with ease.

I would like to see LeadSquared with more advanced features towards the website part of it. As a CRM, it is an amazing tool with lots of functionalities, even ones I have not fully explored due to my limited time at the company and operations which were restricted to a specific part of my job. Overall, I would like to explore it further to make any comments.

I would suggest improving LeadSquared by enhancing the website part of it. Right now, it is a fully functional CRM tool that I only use for landing page creation. It would be great if LeadSquared allowed hosting a complete website with front-end UI/UX integration alongside the CRM. I would love for LeadSquared to evolve into an all-in-one digital tool similar to Wix.

I have used LeadSquared throughout my work, so my entire work of two years depended on LeadSquared.

LeadSquared is quite stable. I would prefer it compared to Wix, which I am currently using, and I would choose to go back to LeadSquared.

Regarding LeadSquared's scalability, I think it should expand more internationally. Currently, it is not very common outside India or in European countries.

The customer support for LeadSquared is quite good. I had one or two interactions where I experienced an issue and, after discussing it with my managers, they suggested I contact a technical supervisor from the LeadSquared team. My issue was resolved professionally and I was very satisfied with the assistance I received.

Previously, the company used Google Sheets along with JavaScript for lead management and basic data analytics. As the company expanded, LeadSquared became an integral part of its development from the beginning.

I have seen a return on investment. At the company I worked for, there were around 200 employees, and when I joined, there were 100 on-site employees along with 100 remote workers. With just 40 to 60 salespeople using LeadSquared, the revenue we brought into the company was significant, as it reduced the need for human interactions. Every sales person handled 50 to 60 new leads daily via LeadSquared, managing follow-ups and pipelines efficiently, which saved money, time, and reduced the need for extensive human interaction.

I am not really sure about the pricing, setup costs, and licensing for LeadSquared since I was only a product user and not involved in managerial decisions regarding it.

I did not evaluate other options before choosing LeadSquared. I was only a user of the product and did not make managerial decisions regarding it.

I advise others looking into using LeadSquared to start slow, watch some YouTube videos, and explore. It is not difficult at all. The appeal of LeadSquared lies in its feasibility and ease of accessibility. I encourage new users to explore the tool independently if they have basic technical skills and knowledge of CRM workings.

I would go back to using LeadSquared. I am very satisfied with it, and I believe I have covered everything during our conversation. My overall rating for this review is eight out of ten.

LeadSquared is primarily used for lead management and loan origination system implementation. In lead management scenarios such as auto sales or real estate, when a customer submits details regarding a real estate project, LeadSquared fetches the information, allowing the sales team to contact them regarding their query.

I am currently working on loan origination system implementation with LeadSquared.

LeadSquared has created a positive impact on the organization. I have noticed a positive impact as it has increased sales and customer engagement.

LeadSquared offers many features based on the selected pricing, whether it is a standard or premium option, allowing users to capture and manage all leads, categorize them into different segments, and ensure no lead goes unnoticed.

LeadSquared helps me categorize leads by capturing them from social media or other platforms. When a lead is captured, the sales team gets in touch with the person who made the inquiry, and when they receive updates via phone call or email, they can update the lead's status automatically through automation.

LeadSquared is currently working on many features including auto WhatsApp messages, chatbot messages, and reporting functionalities, integrating AI for custom reports, and allowing users to master the data and put it into tables.

There are not many improvements needed for LeadSquared.

I have been using LeadSquared for one and a half years.

LeadSquared is very stable.

LeadSquared's scalability is highly commendable.

The customer support is pretty good.

Negative

There is definitely a return on investment. For example, we do not need to manually update tasks since automations are configured to trigger and update the status automatically when specific conditions are met, thus saving both time and money on configurations.

The pricing, setup cost, and licensing are in line with industry standards. Compared to other top-niche products, they are less, and it is good.

Before choosing LeadSquared, we evaluated a few products including Zoho lead management and Salesforce.

LeadSquared is a must-consider product for anyone willing to buy a lead management or loan origination system. I would rate this product a 9 out of 10.

My main use case for LeadSquared involves managing leads, phone numbers, and email addresses, talking to prospects, calling them, and utilizing the perfect CRM tools.

For example, we receive a lot of leads from the company from different sources. We manage which opportunities are going to be called and the specific program. We call them, mark them as warm, and then specifically send the application as well as tests from LeadSquared.

My team uses LeadSquared in the same way by sending payment links.

LeadSquared has positively impacted my organization by allowing us to manage a lot of leads we previously could not handle effectively.

LeadSquared has helped save time and made my team's day better by consolidating everything into a single platform. For instance, we now get pop-up notifications when we need to make a call, so we can contact them at a particular time.

I would say this has improved my team's response rate and conversion rate by roughly 50 to 60 percent.

The best features LeadSquared offers include working on leads and opportunities, and marking specific leads to the specific category that they belong to. It is useful because it is a simplified way, and everything is there. It is not a complex instance, though the recent update has presented some tougher parts compared to the previous UI, which was good.

LeadSquared can be improved in terms of UI and UX. If the recent update had a simpler interface, it would be more useful for us, as we currently struggle to track how the filters work properly.

I have been using LeadSquared for five to six years.

My advice to others looking into using LeadSquared is that you can use it. I would rate this product an 8 out of 10.

The most valuable feature of LeadSquared is an easy-to-understand user interface.

The solution's report section is not very capable and could be improved.

I have been using LeadSquared for three and a half years.

I rate the solution’s stability a five or six out of ten.

The solution's scalability has majorly impacted our company's growth. More than 200 users are using LeadSquared in our organization.

I rate the solution an eight out of ten for scalability.

The technical support team responds immediately, but it takes them 10 to 15 days to provide a technical resolution to our issues.

Neutral

On a scale from one to ten, where one is difficult and ten is easy, I rate the solution's initial setup six and a half to seven out of ten.

The solution's pricing is not cheap, but it's moderate. LeadSquared is not as costly as other CRM solutions.

We started using LeadSquared's basic functions. Currently, we are using the solution's features, such as automation, reports, automated emails, and marketing sections, which have increased our efficiency. LeadSquared has helped streamline our marketing campaigns. We initially didn't have marketing strategies or a platform with landing pages, but this changed after we started using LeadSquared.

LeadSquared is a SaaS based solution.

Overall, I rate the solution an eight out of ten.

LeadSquared is our central CRM system, in which leads from across platforms are captured and stored. It's our central system for calling and collecting leads.

The most valuable feature of LeadSquared is the customization. Since it's a frugal organization, the tool can be customized to my requirements.

The solution’s UI could be more user-friendly.

I have been using LeadSquared for four years.

LeadSquared is a very stable solution.

I rate the solution’s stability an eight out of ten.

More than 500 users use LeadSquared in our organization.

I rate the solution an eight out of ten for scalability.

I have previously used Salesforce. LeadSquared is cost-effective as compared to Salesforce.

The solution's initial setup is straightforward and not so complicated.

We were able to set up the solution within a month.

We are continuing to use the solution and driving value out of it. With LeadSquared, we have a central view of all customers, and we are able to market them better.

Since we use the enterprise solution, a lot of costs are involved. However, we use it because it helps us with our use case. We have an annual renewable license for LeadSquared.

The solution’s integration capabilities are very good. Recommending the solution to other users depends on the organization's budget and future aspirations. It also depends on how the organization wants to integrate the solution with the marketing cloud and its technology stack. I would recommend LeadSquared to a small organization that doesn't have an infrastructure in place.

Overall, I rate the solution a seven out of ten.

It's an ERP for us to manage the planning of our people and to organize all our sales, invoices, planning, holidays, and everything like that. However, it's not for big firms; it's confidential products for small companies.

The product helped us to follow our invoicing and helped us to follow projects to see if they are well done if we are facing any time of delays with invoicing, et cetera.

The initial setup is very easy. 

The solution can scale.

It is stable and reliable.

Technical support is helpful. 

There may be some features regarding holidays which are missing in the product that could be added in the future. 

It would be great if they could improve the manipulation of the planning.

The solution can get quite expensive, especially as you add more users. 

I've been using the solution for three years. 

The solution is quick and quite stable. There are no bugs or glitches, and it doesn't crash or freeze. It is reliable. 

It's a scalable solution. That said, it's not developed to adapt to big firms as it's quite expensive. 

We have 20 users on the solution currently. We likely will increase usage in the future.

I've reached out to technical support about ten or 20 times. I've been satisfied with their level of assistance. They respond very quickly. We tend to chat with them and they are quite friendly and responsive when we need them to. 

The implementation process was very easy since it's a cloud solution. It's already installed by the provider. We just have to populate the data into the product, and that process is not very complex. That said, we have noticed it is missing some data regarding, for example, currency, and a few other things. 

The deployment itself took one month or so. I did it mostly alone and with the help of my engineer. I did about ten days of work, and then another ten with the engineer.

We did need some assistance from the provider during the initial setup process. 

We have not noted any ROI while using the solution. 

The price is per user and if you've got 10 users, it's all right, it's not that expensive. It's okay. However, if you are 100 or 1000, it's not a good solution. SAP or Dynamics or other products are better in that type of market.

The license is paid yearly, and it is about 30 euros per month per user.

I would recommend this solution to others. It's a tool that we use every day that we find quite helpful.

I'd rate the solution seven out of ten overall. 

LeadSquared is being used by our marketing team.

LeadSquared's most valuable features are it comes equips with all the basic features of a CRM. It integrates well with our existing systems and is user-friendly.

The notifications and workflow management can be improved in LeadSquared.

In a future release, LeadSquared can improve by adding a few AI and ML capabilities to allow the queries to be answered automatically without any manual intervention.

I have been using LeadSquared for approximately two years.

LeadSquared is stable.

The scalability of LeadSquared is great.

I rate the technical support of LeadSquared an eight out of ten.

We have used a homegrown solution previously but I have not used anything else.

The initial setup of LeadSquared was straightforward.

There is no maintenance required because it is a SaaS solution.

I am not sure about the cost of the solution overall, but with their SMS notifications services, there is an extra cost.

My advice to others is the requirements related to the workflow will have to be clearly stated to the implementation team for them to set up the system accordingly. That is the key, the rest of the configurations are straightforward.

I rate LeadSquared an eight out of ten.